You can reserve a public group name by making a request to
or sending an Instant Message to Support.
You need to specify the name of the group, and a list of aliases that
can open the group, and will always be owners of the group (permanent
This will mean that only the people specified will be able to open the
room, or any room name that is close to the room name you have reserved.
After a free test period this option will cost $40/year.